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  • Nov
    21
    2011
    Thinking Inside the Box
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    Posted by Ellen Weber, Nov 21, 2011.
    Thinking inside the box may not be common advice, but sometimes it is the best way to create a product or a service.  We often think of innovation as something that we sit and squeeze and something comes out... when basically it comes down to people drawing from their own experiences.  Next time you call for an innovation meeting, encourage the group to get in their box to create products and services that they are interested in.  Ask them to think about the problems...
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  • Mar
    23
    2011
    Creating a Culture of Innovation
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    Posted by Kathy Harrell Babin, Mar 23, 2011.
    Fostering a "culture of innovation" can be a tall order for many businesses, particularly as they evolve from fast-moving, nimble start-ups into more mature organizations.  Somewhere along the way, the entrepreneurial spark that helped kindle exciting new ideas can get extinguished.  With the notable exception of a few standout companies such as Apple, most businesses tend to become less innovative and more complacent over time.  ...
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  • Jun
    28
    2010
    Social Media - It's a Culture Thing
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    Posted by Kathy Harrell Babin, Jun 28, 2010.
    Social Media - It's a Culture Thing                    For companies taking the plunge into the social media world, it’s often as much about changing their communications culture as it is about the technology. Let’s face it, social media channels such as Twitter and Facebook are about creating...
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  • Apr
    29
    2010
    Employee Policies for Social Media - A Must Have
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    Posted by Kathy Harrell Babin, Apr 29, 2010.
    Employee Policies for Social Media - A Must Have                    For those of us in the marketing communications world, one of the hottest topics these days is how to develop thoughtful policies to ensure employees use social media responsibly. Thanks to the widespread popularity of social...
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  • Feb
    26
    2010
    To Tweet or Not to Tweet - That is the Question
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    Posted by Kathy Harrell Babin, Feb 26, 2010.
    To Tweet or Not to Tweet - That is the Question                                Despite the fact I’m intrigued by social media, most of my friends don’t use Twitter. For now, I suppose, they don’t feel compelled to share their thoughts...
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